“Hi! I’d love feedback on a logo for a restaurant.”
Asked on: 2021-02-14
Thanks for sending your question through. Starting a restaurant (so I hear) is one of the toughest jobs out there and making sure you have the right brand is absolutely paramount to communicate what you offer and its success.
This logo is a great start but hard to judge without more context of the full brand or even seeing the environment of the restaurant.
However, I have a few ideas for you...
Two shapes - currently you have 10 shapes in the logo (2 outlines and 8 letters) my instinct says this is too much. How can you pare that down. One easy way is to fill in the middle shape and lockout the letters from that fill.
One color - always build your first draft logos in one color and try them out in reverse (light on dark)
More space - Personally I would try to pad the words more from the edges of the shape. Give the words room to breathe. This will also help with legibility at small sizes
A new shape - The outer shape, could it be a reference to your space or food even?
I understand these are more questions than answers - but isn’t that what design is? Asking better questions?
♥️ ♥️ ♥️,
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